Twitter launches a special emoji for Rajinikanth's upcoming film 'Kaala'
What's the story
Twitter today launched first ever "emoji" for superstar Rajinikanth's upcoming film "Kaala", which is produced by his son-in-law Dhanush's production banner Wunderbar Films.
The "emoji" aims to delight Rajinikanth's fans on Twitter by adding color to the conversations and helping them connect to his character instantly, said the micro-blogging site. "Kaala" will be released on June 7.
Here are more details.
Twitter Post
A look at special emoji for Rajinikanth's 'Kaala'
Get ready to celebrate #Kaala with a custom emoji on Twitter. Tweet in Tamil, Telugu or Hindi and use the hashtag #காலா, #కాలా or #कालाकरिकालन to see it appear! pic.twitter.com/gg77OLgJlz
— Twitter India (@TwitterIndia) May 28, 2018
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Twitter looks forward to partnering with various films in India
"We are thrilled to partner with Wunderbar Films for 'Kaala'. We look forward to partnering with films across India and enhance the #OnlyOnTwitter experience for everyone," Keya Madhvani-Singh, Head of Entertainment Partnerships, Twitter India, said.