2023 Tata Safari breaks cover: Check out its best features
What's the story
Tata Motors has revealed the new-generation 2023 Tata Safari in India. The order books for the seven-seater SUV are now open, with a token amount of Rs. 25,000.
With an expected starting price tag of around Rs. 16 lakh (ex-showroom), the new-age rugged offering will compete against the likes of the Hyundai ALCAZAR and Mahindra XUV700.
Here's a look at its best features.
Context
Why does this story matter?
First showcased at the 2020 Auto Expo as the Gravitas, the new-age Safari carved a niche in the Indian market with its butch looks and practical 6/7-seater cabin.
It became the flagship offering for Tata Motors on our shores.
However, its popularity faded a bit with the arrival of the Mahindra XUV700. To address this issue, the former has now been heavily refreshed.
Design
SUV flaunts parametric grille, all-LED lighting setup
The 2023 Tata Safari features an all-new design and flaunts a new parametric grille, projector bi-LED headlights, a full-width DRL with integrated sequential indicators, and roof rails with chrome finish.
The SUV also gets auto-folding ORVMs, flared wheel arches with black cladding, and new-age 19-inch dual-tone "Spider" alloy wheels with aero inserts.
The rear end of the SUV has connected-type LED taillamps.
Information
All-new dual-tone four-spoke steering wheel
Unlike the two-spoke steering wheel design of its siblings, i.e., the 2023 Harrier and Nexon, the flagship Safari SUV features a new-age dual-tone four-spoke steering wheel. The leather-wrapped flat-bottomed unit features an illuminated Tata logo for a futuristic and upmarket appeal.
Mood lighting
Multi-color mood lighting enhances in-cabin experience
To appeal to a wider customer base, the 2023 Tata Safari comes equipped with multi-color mood lighting elements spread across the spacious cabin.
The color and illumination of the multiple LED light bars are controlled via the massive 12.3-inch touchscreen infotainment system.
These lighting elements are available in all four doors, the contoured lower end of the dashboard, and around the voice-assisted panoramic sunroof.
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Multiple Level-2 ADAS functions for added safety
To ensure the safety of the passengers, the 2023 Safari comes equipped with multiple Level-2 ADAS functions. This includes adaptive radar-based cruise control, autonomous emergency braking with forward collision warning, adaptive headlights, lane-keep assist, traffic sign recognition, and blind spot detection with door open alert.